Sampled from 5 of Planit巧摄现场版:摄影现场利器's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#141414 bg
#343434
#B48C74 accent
#FFFFFF text
大家都想拍到好的照片,不过很多照片看上去都很"平"。之所以觉得"平",其实就是照片无光。摄影是一门用光的艺术,而风光摄影则是一门用自然光的艺术。风光摄影师的追光之路,其实就是抓住太阳、月亮、银河星辰等自然光带来的独特角度,或它们位于最佳位置的那个瞬间。我们另一款应用《巧摄专业版/地球版》为大家提供了提前计划这类场景的强大工具,但到了现场,情况又不一样了——现场拍摄争分夺秒,没时间慢慢操作手机。因此,我们推出《巧摄现场版》,专门为拍摄现场的摄影师打造最佳的使用体验。 现场版的用户不仅仅是专业摄影师。任何有相机的人,包括手机相机,都可以使用这个应用。事实上,哪怕你不摄影,只是想目睹好光带来的美景,也可以用它。设计现场版时,我们只定义了一个使用场景:摄影师在现场需要某个数据,拿出手机,打开巧摄现场版,看一眼就得到需要的信息,然后关上手机——整个过程只有几秒钟。大部分情况下甚至不需要按任何按钮就能看到数据。我们还包含了提醒功能:你可以根据自己的拍摄风格设定星历事件提醒,到时它会自动提醒你,甚至不用拿出手…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Planit巧摄现场版:摄影现场利器's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Planit巧摄现场版:摄影现场利器 runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #141414) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #B48C74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.