Sampled from 3 of CrowdStrike Falcon's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#3C2424 bg
#574242
#844C4C accent
#FFFFFF text
Please note that CrowdStrike Falcon is an enterprise application. In order to use the app, you must have a QR code provided by your organization’s IT team. This app provides your IT team the visibility necessary to detect abnormal events which may indicate a malicious attack against your device. The app is designed with privacy in mind and to minimize impact on device performance. The capabilities will vary based upon your organization’s polices. Please contact your IT team to learn more.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are CrowdStrike Falcon's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CrowdStrike Falcon runs a dark set where the background shifts from screenshot to screenshot (first shot #3C2424) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #844C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.