Sampled from 6 of UNCCD Conference's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#548CDC bg
#6B9CE0
#54AC84 accent
#FFFFFF text
Captions read from the screenshots (OCR, may contain small errors): 2 headlines, 12.5 words on average (longest 13).
The United Nations Convention to Combat Desertification (UNCCD) conference App is brought to you by the UNCCD secretariat. It provides an easy tool for participants in official UNCCD conferences to have access to the latest scheduling information, all official documents, and other relevant information related to the UNCCD process and conference logistics. The UNCCD conference App is a useful tool for all delegates and other participants for all sessions of the UNCCD Conference of Parties (COP), the Committee of Science and technology (CST) and the Committee for the Review of the Implementation of the Convention (CRIC). Established in 1994, the UNCCD is the sole legally binding international agreement linking environment and development to sustainable land management. The Convention addresses specifically the arid, semi-arid and dry sub-humid areas, known as the drylands, where some of t…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are UNCCD Conference's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: UNCCD Conference runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #548CDC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #54AC84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.