Sampled from 6 of xigxag: Audiobooks, but Better's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#341454 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Buy the audiobooks you want, keep them forever, and pay less the more you listen. xigxag is the UK's home for audiobooks, and home of the x-book®, our exclusive listen-and-read format. Books narrated by real people. No subscription, no credits, no monthly fee. Just great books, priced fairly. EVERY AUDIOBOOK, NO SUBSCRIPTION No monthly fee, no hourly limits, no "one book a month" rules. Every 5 full-price titles you buy unlocks a lower price for a whole year, automatically. Plus, you can always find discounted titles available in our monthly Listen For Less selection. ONLY IN THE X-BOOK® Our exclusive x-book® format combines the audiobook with the full text and illustrations in one purchase. Listen, read, or switch between the two mid-chapter without ever losing your place. Search inside the text, look up a word, and pick up exactly where you left off, on any device. 145,000+ TITLE…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are xigxag: Audiobooks, but Better's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: xigxag: Audiobooks, but Better runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #341454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Book apps approach the same problem? Browse more Book apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.