Screenshot style breakdown
Sampled from 6 of AIR Idaho's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C3C74 bg
#495787
#04E404 accent
#FFFFFF text
- #1Current Advisories and Notices Shoshone County
- #2&« AIR Idaho (ad Do | qualify for a woodstove rebate?
- #3Shoshone County St Maries Forecast
- #4AIR Idaho General Location Services/Notifications
- #5ARR Idaho (sg For more information contact your local DEQ office or follow us at:
- #6Shoshone County St Maries Today April 25
Captions read from the screenshots (OCR, may contain small errors): 6 headlines, 8.2 words on average (longest 15).
Screenshots
iPad screenshots
Icon palette
About this app
The Idaho Department of Environmental Quality’s (DEQ) AIR Idaho app provides forecasted and real-time air quality information. The app displays current air quality data, air quality forecasts, open burning restrictions, and tips on how to protect the air and your health. Enable notifications to receive information on local air quality advisories and burn restrictions. Display air quality data by choosing a county or enabling location services.
App details
What you can learn from AIR Idaho
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are AIR Idaho's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AIR Idaho runs a dark set with one background colour (#2C3C74) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04E404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Weather apps approach the same problem? Browse more Weather apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.