Screenshot style breakdown
Sampled from 6 of ITC Hotels's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ACB4C4 bg
#979EAC
#948C4C accent
#111111 text
- #1A WORLD OF RESPONSIBLE LUXURY AWAITS
- #27 ICONIC BRANDS, 150+ CELEBRATED HOTELS Across 90+ destinations, ITC Hotels Limited
- #3BOOK DIRECT, UNLOCK BEST RATES Join Club ITC for free and enjoy
- #4BECOME A CLUB ITC MEMBER Join the loyalty program to rise through the tiers,
- #5MANAGE MY ACTIVITIES Convenience Redefined- Find all your
- #6UNLOCK WITH ‘DIGITAL KEY’ ACCESS Check-ins made easy and secure. Access
Captions read from the screenshots (OCR, may contain small errors): 6 headlines, 10.5 words on average (longest 14).
Screenshots
Icon palette
About this app
AWARD-WINNING HOTELS, EXQUISITE DINING EXPERIENCES, AND EXCLUSIVE PRIVILEGES - All at your fingertips with the ITC Hotels App. Choose from our portfolio of iconic hotels across diverse destinations to experience the best of hospitality. Whether you are planning a family vacation, business travel, or a solo trip - our 7 distinct brands are designed to offer a unique experience. WHY CHOOSE THE ITC HOTELS APP? 1. UNLOCK BEST RATES, GUARANTEED*: Book your stay through the ITC Hotels App and get the best rates, guaranteed. In case you find a better rate elsewhere, we’ll not only match it but also offer a 25% additional discount. 2. ACCESS MEMBER BENEFITS: Become a Club ITC member and enjoy up to 15% savings*, member-exclusive offers, and a host of special privileges on your bookings. Every stay at our properties helps you earn Green Points on your eligible spends, which can be fully rede…
App details
What you can learn from ITC Hotels
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are ITC Hotels's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ITC Hotels runs a light set where the background shifts from screenshot to screenshot (first shot #ACB4C4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #948C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.