Sampled from 4 of MCD-311's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#1474CC accent
#111111 text
MCD 311 for Municipal Corporation of Delhi MCD 311 app encourages citizens of Delhi, to Communicate directly with there community leaders in government to resolve issues in their neighborhood. We allow Citizens to: Report a non-emergency issue in your neighborhood, like Dead Animals,Garbage dumbs,Toilet not cleaned etc. Submit a service request to local government. Track the response and engage in public dialogue, through issue resolution Here’s how it works: 1. See something that needs to be fixed? 2. Submit a request with a photo & GPS Location attached. 3. Authorities receives the request. 4. The Authorities fixes the problem! 5. You get notified when the request is completed. Find What's Near Me with GPS Driving Route You can also vote, monitor requests, provide comments and follow other requests in your community. MCD 311 is designed to adopt to Open311 protocols and …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are MCD-311's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MCD-311 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #1474CC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.