Screenshot style breakdown
Sampled from 5 of 패스미's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#040474 accent
#111111 text
Screenshots
Icon palette
About this app
스마트폰 공동현관 자동문열림 서비스 패스미(Pass Me) 카드,비밀번호 없이도 공동현관 OK! 기존 카드키를 사용하던 공동현관 로비폰에 패스미를 부착하여, 실물 카드 없이 앱으로 간편하게 출입할 수 있습니다. 백그라운드 기능으로 꺼진화면에서도 출입이 가능합니다. "Passme through, anytime." 개인정보 처리방침 : https://sites.google.com/visionai.ai/privacy-passme/ EULA : https://www.apple.com/legal/internet-services/itunes/dev/stdeula
App details
What you can learn from 패스미
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are 패스미's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 패스미 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #040474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.