Sampled from 3 of Orientation Week Leiden (OWL)'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CC842C bg
#B37426
#6C3C5C accent
#111111 text
Orientation Week Leiden University Are you about to start studying at Leiden University? Then we invite you to take part in the introduction to the city and the University: The OWL! Enjoy this week of fun, music, culture, sports, games and making new friends. We organize the events of the week especially for people new to the city and the University. It will definitely be an unforgettable start of your study period abroad! This app is your support during the week. The programme is meant for students who are new to Leiden University. It contains your personal programme and details of times and venues. It also contains general useful information for new students at Leiden University and in the Netherlands like faculty info or what you need for a successful start. You can also sign up for additional workshops during the week through the app.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Orientation Week Leiden (OWL)'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Orientation Week Leiden (OWL) runs a light set with one background colour (#CC842C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #6C3C5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Education apps approach the same problem? Browse more Education apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.