Sampled from 6 of FreshPublishers.com's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#2C746C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Discover fresh insights, industry trends, and daily news with our app covering the major platforms in the fresh produce, floriculture, horticulture, and interior design sectors. Stay informed with your daily news updates. - FreshPlaza: Global produce industry news. - AGF: Your daily source for Dutch fruit and vegetable market updates. - HortiDaily: Greenhouse horticulture news and innovations. - BPnieuws: Dutch news from the world of plant production and floriculture. - FloralDaily: The latest in flowers and ornamental plant news. - UienNieuws: Dedicated to everything onion-related. - GroentenNieuws: Daily vegetable production news. - Wonen360: B2B Interior design trends and home living inspiration. - MMJDaily: Medicinal cannabis cultivation insights and developments. - VerticalFarmDaily: Innovations in vertical and urban farming. - InteriorDaily: Daily B2B news for the interiors and…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are FreshPublishers.com's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: FreshPublishers.com runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #2C746C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.