Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Holicay – Travel planner's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#446474 accent
#111111 text
Screenshots
Icon palette
About this app
AI Travel Planner, Weather Tracker and Expense Splitter Holicay is an all-in-one travel planner app to plan, organize, and book trips including road trips, group travel, vacations, and multi-city itineraries. Create and store detailed trip itineraries, organize flights and hotels, map your route, collaborate with friends, track expenses, and manage bookings in one place. Available on Web and iOS WHO IT’S FOR • Holicay is built for travelers who value structure and collaboration. • Planning group trips with friends or family • Creating detailed day-by-day itineraries • Organizing road trips and multi-city travel globally • Managing flights, hotels, and bookings in one place • Sharing itineraries with others HOW IT WORKS • Plan your itinerary on the Holicay Canvas • Add places, activities, hotels, and transport into a structured day-by-day travel itinerary with notes and reservations.…
App details
What you can learn from Holicay – Travel planner
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Holicay – Travel planner's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Holicay – Travel planner runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #446474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.