Sampled from 6 of 城客e家's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#3474F4 accent
#111111 text
“城客e家”是由淮安市江淮智慧科技有限公司重点打造的智慧出行便民服务软件,为各地市民提供互联网+出行服务。如公交、有轨电车位置实时查询、刷码乘车、网约车服务、定制公交、定制旅游、旅游包车、购票交通资讯等。 【温馨提示】 语音导航会持续使用连续GPS定位服务,切换至后台时,仍会保持GPS链接,相比其他操作会消耗更多电量。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are 城客e家's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 城客e家 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3474F4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.