Screenshot style breakdown
Sampled from 6 of Day One: Dagbok's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECF4F4 bg
#CFD6D6
#44C4FC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Årets app från Apple med över 15 miljoner nedladdningar och 200 000 5-stjärniga betyg globalt. Day One har återuppfunnit dagboken och låter dig spara ner ditt liv medan du lever det. Spara ljud, video, foton, anteckningar och mycket mer helt säkert var du än befinner dig och när du vill. "Day One skapar något så sällsynt att det nästan känns heligt: en helt privat digital plats." – New York Times "Day One gör det otroligt enkelt att föra dagbok." – Wired VARFÖR DAY ONE? Day One är den ursprungliga digitala dagboksappen. Ett decennium av uppdateringar och utökade funktioner har gjort den till den mest privata, betrodda och lättanvända dagboksappen i världen. ENKEL ATT ANVÄNDA, ENKEL ATT ÄLSKA • Vacker, prisbelönt design • Obegränsade textinlägg • Kraftfull textformatering med markdown • Olika dagböcker för alla delar av ditt liv* PRIVAT OCH SÄKER • Automatisk säkerhetskopiering så …
App details
What you can learn from Day One: Dagbok
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Day One: Dagbok's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Day One: Dagbok runs a light set with one background colour (#ECF4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #44C4FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.