Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of ToothSOS's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#044474 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Official App of the International Association of Dental Traumatology (IADT) Detailed Description: The official IADT App, ToothSOS, provides information for both Patients and Professionals in the event of traumatic tooth injury. For Patients, the App provides easy to understand emergency steps to take in all dental injuries. The immediate care provided at the site of injury will determine the survival of the injured tooth and the smile of your child. This App should be in every mobile device of everyone around the world. In order to save more teeth and smiles, it’s important you share this App with as many people you can. Start with friends, relatives, teachers and coaches. For Professionals, quick access to the Dental Trauma Guidelines provide detailed information caring for patients with dental injuries. They represent the current evidence based on literature research and profess…
App details
What you can learn from ToothSOS
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are ToothSOS's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ToothSOS runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #044474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.