Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Casey's's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECDC bg
#D6CFC1
#E40404 accent
#111111 text
- #3Get quick access to great deals & offers
- #6near you
Captions read from the screenshots (OCR, may contain small errors): 2 headlines, 5 words on average (longest 8), 50% speak to "you".
Screenshots
Icon palette
About this app
Casey's serves pizza, convenience and rewards daily! Download the app to start earning and saving. ·Points = CASH Join Casey's Rewards to earn points on almost every purchase. Redeem your points on food, drinks, fuel or donate them to support local schools. ·Exclusive Deals & Offers Be the first to know about our delicious pizza deals, new offers and more! ·Simple Mobile Ordering Order your favorite snacks, dinner for the family and essential groceries all from the app - plus choose between your preference of delivery, curbside pickup or carryout! ·Handmade Pizza Starting with Made-from-Scratch Dough, every Casey's pizza is built with quality, fresh ingredients. ·Giveaways, Instant Win Games & Even More Prizes! From seasonal games to giveaways, we have multiple ways to play, win and earn with Casey's Rewards!
App details
What you can learn from Casey's
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Casey's's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Casey's runs a light set with one background colour (#F4ECDC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E40404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.