Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of FreshApp's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#B4D434 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Do you need healthy, good food for corporate staff, a staff restaurant that keeps up to date with the latest in food innovation and catering trends? Or an industrial, canteen-style solution that meets the dietary needs and cultural preferences of workers without fail? FreshApp creates branded dining solutions that meet the needs of staff restaurants and canteens – no matter their size. FreshApp was founded out of a desire to update the corporate market with the latest in food innovation. In 2008, we saw that the corporate market was lagging behind retail food standards. Retail had developed the supply chains and the food innovation necessary to offer freshly prepared food using quality ingredients, but corporate food standards were dragging behind. So we founded FreshApp to make top quality food more accessible in every environment, from corporate restaurants to industrial canteens.
App details
What you can learn from FreshApp
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are FreshApp's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: FreshApp runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #B4D434, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.