Sampled from 4 of Carl's Jr. Mobile Ordering's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FCC42C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Real ones have the Carl’s Jr. app and MyRewards. Earning points towards free food? Check. Exclusive, app-only deals for even more ways to save? You bet. Skip the line by ordering ahead? Obviously. Download it now or keep paying full price like a rookie. Your cravings deserve better. JUICY, EXCLUSIVE WAYS TO SAVE The REALLY good deals are in here. Browse through a list of deals on our legendary charbroiled burger flavors, sides, drinks and more, add a deal to your order, and get ready to stuff your face for way less. ORDER EXACTLY WHAT YOU WANT, SKIP THE LINE It’s not just about skipping the line (though that part’s pretty awesome). You can also fully customize your order and check out quickly with a saved credit card or gift card, you can schedule a pick-up time, and with location services enabled, we’ll be notified when you’re close so we can make sure your burgers are hot and fres…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Carl's Jr. Mobile Ordering's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Carl's Jr. Mobile Ordering runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCC42C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.