Sampled from 6 of Rey's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C7CB4 bg
#2E8EBE
#F4A42C accent
#FFFFFF text
Rey is a healthcare membership that provides #YourHealthSolutionForEveryCondition in one simple app. Access wellness features that help you become healthier, like steps counter and drink reminder, then consult your doctors at any time for free, as well as access your inpatient and outpatient health insurance at any hospitals you’d like. A healthier life is never as easily accessible, nor as affordable! As a member, use Rey’s healthcare app to care for and protect yourself and your whole family: - Free Doctor Chats Directly consult doctors and have online consultations when you’re sick or has just started developing symptoms. Free of charge. No duration limit for this Chat Doctor feature. Afterwards, find the solution based on your triage. - Offline Consultation at Any Hospitals Need to consult your doctors face-to-face? Get offline doctor consultation with GP or specialists. Access…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Rey's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Rey runs a dark set with one background colour (#0C7CB4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4A42C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.