Sampled from 6 of SYI Activation's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#242424 bg
#424242
#A49454 accent
#FFFFFF text
Join the Start Your Impossible Activation, work on your wellbeing but also win interesting rewards and Toyota experiences. Take part in different types of challenges : volunteer, mental health, sports , quiz and others to earn your badges and bonus points. Climb up the ranking by moving, changing your habits and dedicating time to others. Connect the Apple Health app, your sports tracking app or your smartwatch and all you have to do is practice your activities at your own pace. (Apple is not involved in the challenge in any way) It's time for you to Start Your own Impossible.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are SYI Activation's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SYI Activation runs a dark set with one background colour (#242424) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #A49454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.