Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Ahlsell's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0474B4 bg
#2787BE
#74B4D4 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Ahlsell gör det ännu enklare att vara proffs med butiken i fickan! I vår nya app är det supersnabbt och enkelt att hitta rätt produkt och handla när du är på språng! • Produktsökningar på ett ögonblick! • Lagerstatus i din Ahlsell-butik och centrallager samt ditt pris på varan. • Produktbilder på varje produkt • Produktinformation och tekniska data • Dina mest köpta varor lätt tillgängliga så att du snabbt och enkelt kan handla dem igen. • Skanna en streckkod för att omedelbart se lagerstatus och pris • Lägg order direkt i appen • Hämta beställda varor i valfri butik, eller få leverans nästa dag till vald adress • Se status på dina öppna ordrar Den nya appen skall vara ett smidigt komplement till vår webbutik. Appens fokus ligger på enkel och snabb produktsökning, kortfattad och bra produktinformation och enkelt köp. Andra tjänster och funktioner hittar du som vanligt när du log…
App details
What you can learn from Ahlsell
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Ahlsell's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ahlsell runs a dark set where the background shifts from screenshot to screenshot (first shot #0474B4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #74B4D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.