Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of SmartHub's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#4C245C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
SmartHub provides utility and telecommunications customers account management at their fingertips. Customers can view their usage and billing, manage payments, notify customer service of account and service issues and receive special messaging from their local utility or telecommunications company. NISC serves over 500 telecoms and utilities across the nation, install the application to determine if your local organization is supported. Additional Features: Bill & Pay - Quickly view your current account balance and due date, manage recurring payments and modify payment methods. You can also view bill history including PDF versions of paper bills directly on your mobile device. Make a payment now or schedule it for a future date. My Usage - View energy usage graphs to identify high usage trends. Navigate graphs quickly using an intuitive gesture based interface. Contact Us - Easil…
App details
What you can learn from SmartHub
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are SmartHub's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SmartHub runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4C245C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.