Sampled from 5 of JEM - Toulouse Métropole's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FC84DC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Explore les bons plans, près de chez toi grâce à notre carte interactive. Où que tu sois dans Toulouse Métropole, repère en un coup d’œil ce qu’il se passe autour de toi ! Retrouve les sorties, expositions, forums et bien plus encore. Ajoute tes coups de cœur directement à ton agenda ! Dans le fil d’actu, retrouve les sujets de culture, santé, prévention, loisirs, sport, bons plans… qui t’intéressent, avec des infos publiées par Toulouse Métropole et ses partenaires. Une idée de sujet à traiter ? Une actu qui te semble importante ? Envoie tes suggestions via la boîte d'inspi !
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are JEM - Toulouse Métropole's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: JEM - Toulouse Métropole runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC84DC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.