Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of DirectDoc Online Doctors's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FC5C64 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Online doctor, virtual doctor and telehealth GP doctor in your mobile app, medical app platform. Access a doctor anytime, anywhere. DirectDoc connects you to qualified GPs, and allied health professionals, instantly through secure audio and video calls. No waiting rooms, no long queues- just affordable, convenient, and private healthcare on your phone. GP Consultations from only R250 Unlimited Mental Health & Allied Health support for R15/ month subscriptions Pharmacy integration & prescription delivery Symptom tracking & home-based lab testing Safe, private, and POPIA- compliant Download DirectDoc today and take control of your health.
App details
What you can learn from DirectDoc Online Doctors
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 17 screenshots above are DirectDoc Online Doctors's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: DirectDoc Online Doctors runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC5C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.