Screenshot style breakdown
Sampled from 6 of Adrix: Search Ads Manager's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C2434 bg
#3B4250
#64BC7C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Adrix puts your Apple Ads campaigns in your pocket. See how your spend is doing, pause what is wasting money, adjust a bid, or launch a new campaign — all from your iPhone or iPad, without opening a laptop. It is a focused tool for indie developers and small advertisers running their own ad spend, not an agency console for hundreds of accounts. THE SIX METRICS THAT MATTER, EVERYWHERE See Spend, Impressions, Taps, Installs, average CPT and average CPA at every level — campaign, ad group, keyword and search term. Switch between Today, 7 days and 30 days. Every amount is shown in the campaign's own currency, exactly as Apple reports it. Adrix never converts currencies or guesses. ACT IN TWO TAPS • Pause and resume campaigns, ad groups and keywords • Adjust keyword bids with a slider or quick presets (Manage Bids campaigns) • Add negative keywords straight from the search terms report to…
App details
What you can learn from Adrix: Search Ads Manager
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Adrix: Search Ads Manager's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Adrix: Search Ads Manager runs a dark set with one background colour (#1C2434) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #64BC7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Developer Tools apps approach the same problem? Browse more Developer Tools apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.