Sampled from 6 of PickMyOrder customer app's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#E4042C accent
#111111 text
Pick My Order makes food delivery simple when you've already ordered and paid at your favourite restaurant. How it works: 1. Place and pay for your order directly with the restaurant or ordering app (KFC, Steers, Debonairs, Uber Eats, and more). 2. Open Pick My Order and upload your proof of payment and order number. 3. Enter your pickup and delivery details. 4. Pay the delivery fee in-app and track your driver to your door. Features: • Upload payment slips quickly with camera or photo library • Location-based delivery fee calculation • Track your order status in real time • Secure account with email sign-in • Wallet and card payments for delivery fees via Paystack Pick My Order coordinates last mile delivery we are not the restaurant and do not sell food. Meal orders and payments remain between you and the restaurant. Available in South Africa. Support: info@pickupdropoffsa.co.za
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are PickMyOrder customer app's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: PickMyOrder customer app runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E4042C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.