Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of Tower Scale Plan's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCCC2C bg
#DDB326
#049CD4 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
You drew it small. Now it has to go up big. Everyone who paints walls knows the gap between a page in a sketchbook and a surface six metres wide. Letters that sat perfectly on paper drift out of proportion halfway up. The fill runs out two cans short. The colour that looked right in the book disappears into grey concrete. Sketch Scale Plan closes that gap before you leave the house. Bring in a scan of your page, or draw the piece straight into the app. Tell it the real height and width of the surface you have permission to paint. Your sketch lands on that wall in true proportion with a scaling grid over it, so you know where to chalk your marks and how big every square becomes at full size. Then it counts your paint. The app reads the colours off your own drawing, works out how much of the piece each one covers, and turns that into a shopping list for the caps you actually carry. One tr…
App details
What you can learn from Tower Scale Plan
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Tower Scale Plan's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Tower Scale Plan runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCCC2C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #049CD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Graphics & Design apps approach the same problem? Browse more Graphics & Design apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.