Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of KFC - Order On The Go's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#EC042C bg
#EE2749
#FC849C accent
#FFFFFF text
Screenshots
Icon palette
About this app
Get your chicken fix anywhere, anytime on the KFC App, it’s a magical place where dreams come true (assuming, like us, you dream about fried chicken). Haven’t hit that download button yet? Fine, here’s our elevator pitch…. PROMOS & REWARDS Winner, winner, chicken dinner! Keep up with offers in the app, including some just for you. CUSTOMISE YOUR ORDER Be a lil extra and get your meal just how you like it. Add bacon? Easy. More mayo? Done. BUILD YOUR OWN BUCKET Can’t find a shared meal on our menu that hits the mark? No worries – just build your own! Perfect for when you’re eating with mates or the fam. QUICK REORDER & FAVOURITES Creature of habit? We’ve made your life easy with quick reorders straight from the Home screen. GET IT YOUR WAY Get your KFC delivered to your door or order ahead and pick up whenever you like by checking in on arrival at the restaurant. CONTACTLESS It’s…
App details
What you can learn from KFC - Order On The Go
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are KFC - Order On The Go's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: KFC - Order On The Go runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #EC042C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC849C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.