Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of UoB Campus Map's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#04B4E4 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
The UoB Campus map has been designed to help students, staff and visitors find their way around the University of Birmingham Edgbaston & Selly Oak Campus. Building to building navigation, study space locations, café opening times and event updates have all been consolidated within the digital campus map. Obtain useful travel advice on the various means of getting to and from the campuses including real-time bus and train information and supporting information on the location of cafés, shops and toilets. In conjunction with the University's disabled access forum, the flexible routing capabilities have been used to ensure appropriate paths are selected for impaired mobility users. On occasions when paths or facilities (e.g. lifts or stairs) are closed, the system automatically takes this into account when calculating the best path. Please use the feedback form within the settings menu…
App details
What you can learn from UoB Campus Map
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are UoB Campus Map's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: UoB Campus Map runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04B4E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.