Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of My Mom in Balance's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#D4DCF4 bg
#BAC1D6
#C4CC7C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Mom in Balance supports you through every stage of your life. Whether you're building your exercise routine around childbirth or simply aiming to improve your overall fitness, our trainers are specialists in exercising during pregnancy, postpartum, motherhood, and towards menopause. The app puts everything around your workouts in one place: • Rooster — browse every workout near you and book a single session, or take a fixed weekly spot • Planning — all your upcoming and past workouts together, including cancelling within the cancellation rules • Meeting point on the map — see exactly where your outdoor workout starts • Catch-up credit — miss a workout and make it up later with your credit • Subscription — change it, pause it, or cancel it whenever it suits you • Flexcard — buy individual credits and train whenever it fits • Notifications — stay up to date on changes, cancellations…
App details
What you can learn from My Mom in Balance
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are My Mom in Balance's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: My Mom in Balance runs a light set where the background shifts from screenshot to screenshot (first shot #D4DCF4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #C4CC7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.