Sampled from 4 of TakeCare by Marriott's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DC8454 accent
#111111 text
Reading the caption text from the screenshots in your browser…
TakeCare is the wellbeing app from Marriott International, built to help you build healthier habits, stay active, and feel your best — every day. Set personal goals, track your progress, and stay motivated with a program designed around your wellbeing. WHAT YOU CAN DO • Track your activity — Connect Apple Health to automatically sync steps, workouts, distance, sleep, and more. • Join wellness challenges — Take part in individual and team challenges, climb the leaderboard, and stay motivated with your fellow associates. • Earn rewards — Complete activities and challenges to earn points and redeem rewards. • Follow health programs — Access courses, healthy habits, and guided journeys to support your physical and mental wellbeing. • Know your numbers — Complete health assessments and track biometrics to understand and improve your health over time. • Stay connected — See what's hap…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are TakeCare by Marriott's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: TakeCare by Marriott runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC8454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.